In this episode David & Cory are joined by Martin Newman, a champion of customers… we talk about how empowering customers can be a disruptive strategy and differentiate brands in a…
Browsing Tag
Customer Experience
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In which David & Cory talk about the seemingly dark art of Customer Experience (CX), wonder if Disney could ‘win the metaverse’, consider how Coca Cola can keep innovating and give…
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What is the point of Branding? Why invest so much time and effort for such a long-term payback? One of the answers could be that a brand provides some buffer or protection…