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Motorsport Marketing

The Pilote motorsport marketing team have delivered marketing projects, sponsorship campaigns and activation for some of the world’s biggest events, teams and sponsors including NASCAR, ALMS, MotoGP, Texaco, Suzuki, Abarth, Volvo, WRC and Aston Martin.

Our company names was chosen as the brand for our sports marketing consultancy because of the sports that we work in. many of them, like sailing, motorsport and action sports have drivers, or pilots in control.

While environmental factors are changing motorsport sponsorship, there is a lot that sports marketing can learn from events like NASCAR and Formula 1.

Pilote have provided motorsport marketing and sponsorship activation solutions to some of the world’s top race events including MotoGP, the American le Mans Series, USAC, NASCAR, FIA GT and more.

If you want the top, then we can deliver motorsport marketing and race sponsorship campaigns in F1, or we can work out something smaller and more targeted like the trofeo abarth 500 GB.

In fact for the Trofeo Abarth 500 GB, we created a digital strategy that encompassed web presence, social media tools such as Youtube, twitter and facebook all to deliver motorsport sponsors with a marketing platform with a much bigger reach than traditional media would have delivered.

It doesn’t matter if you are a rights holder, championship organiser, existing nascar sponsor or F1 sponsor or brand that wants some advice on using motorsport marketing, pilote can call on our network of consultants to provide:

So get in touch with one of our motorsport marketing consultants.