Pilote Media CEO, David Fuller will be involved with 2 panels at the upcoming World Yacht Racing Forum in Estoril, Portugal. The annual sailing business conference runs for two days and covers the commercial side of the yacht racing and sailing industry, from sponsorship to marketing and managing events. Through its marine business publishing platforms, [...]
Who would have thought that well managed, clean-cut sportsmen like Tiger Woods would ever pose a risk to the brand equity of companies who have spent years creating and building loyalty? Who would have thought that the actions of footballers, baseball players and even cricketers would bring brands to assess whether they will consider sponsoring [...]
Pilote Media is in the process of relaunching the popular yacht racing business website – yachtsponsorship.com as yachtracing.biz. The rebranding is designed to make people aware of the wide variety of business stories covered by the site for an audience interested in the business of the sport of sailing and yacht racing as well as [...]
The 2nd Edition of the DARK BLUE BOOK, the Who’s Who of Yacht Racing and the sport of sailing directory has received a great response from the industry since its launch in May. The business directory for the professional business side of the sport builds on the original book that was launched in 2009. Featuring over 185 [...]
Pilote Media, publishers of Yachtsponsorship.com and the DARK BLUE BOOK will be in attendance at the 2009 World Yacht Racing Forum in Monaco, to be held at the Grimaldi Forum on December 9-10. The Who’s Who of yacht racing will be in town to discuss many of the issues that are affecting the sport as [...]
Pilote Media CEO, David Fuller will be involved with 2 panels at the upcoming World Yacht Racing Forum in Estoril, Portugal. The annual sailing business ...
At the beginning of this year, I wrote a piece about the opportunities for PR companies to embrace SEO and deliver their clients better results. ...
