As a sports marketing agency, we get a lot of sponsorship proposals sent to us. The quality of those proposals differs immensely – from a few lines begging for money to…
Sports Marketing
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Despite the fact that NASCAR sponsorship began in the 1950’s and the series is one of the foremost commercial sporting entities in the world, some people are only now waking up…
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As Twitter celebrates its 5th birthday, it’s interesting to think about how social technologies have given rise to new opportunities for brands, organisations, athletes and individuals. In the relatively new field…
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For over 10 years, we have been applying what we know about digital marketing. We’ve done it for start-ups, we’ve done it for large sports rights holders and we’ve done it…
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SportBusiness is looking for the best in sports marketing case studies for our annual Sponsorship Works report. So, if you are a sponsor, sports property or agency with a great story…
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Sports Marketing is a growing business. Social Media is a huge buzzword at the moment relating to sports marketing, but most of the discussion, at least that we are exposed to…