Match Racing is one-on-one, strategic sailing. The Alpari World Match Racing Tour, sanctioned by ISAF, the world governing body for sailing is the pinnacle of the discipline. Sailors who have become World Match Racing Champion have gone on to win the America’s Cup and achieve worldwide recognition.
The Alpari World Match Racing Tour is a professional sporting operation. The tour understands the commercial realities of sponsorship and strive to deliver partners return on investment and achieve their marketing objectives.
The World Match Racing Tour a truly global competition with events in key markets including the USA, China and Korea. Sailors compete from a wide variety of nations including Australia, France and Denmark.
World Match Racing Tour sponsorship can be tailored to focus on key markets, or make the most of the tour through tour level partnerships. The Tour is suitable for both B2B and B2C brands. Benefits of sponsoring the World Match Racing Tour include
- Global media coverage, including live TV in key markets.
- Visual branding on yachts.
- Hospitality, with the ability to entertain the most demanding clients.
- “Once in a lifetime” experiences including sailing with the top skippers
- Activation through showcasing of products and services at Race villages and events.
Is Sponsorship of the World Match Racing Tour right for you?
Call us and we can determine the best sailing sponsorship platform to meet your objectives.
Some sailors compete in multiple events, so sponsorship can be spread across the Alpari World Match Racing Tour, special grade 1 events in markets where the tour is yet to be held and other series. Sailors who compete in the World Match Racing Tour can also compete in the RC44 Championship, Audi Med Cup, Extreme Sailing Series and the Olympics.
Sponsorship Opportunities include series partnerships, official partner deals, team sponsorship, event sponsorship with activation on multiple media channels.